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Sector · Private Medical Insurance

Exclusive PMI leads — consent-led, FCA-aware, ready to advise.

Private medical insurance enquiries from UK adults actively looking for cover — screened on intent, budget and existing-cover status, captured with explicit consent, and delivered into your CRM the moment they convert. Built for brokers and advice firms that have to answer to compliance as well as to a sales target.

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Who the lead is

UK adult. Genuine cover need. Budget in range. Consented to be called.

Every PMI lead is screened against the qualification logic your firm agrees with us on day one. We default to:

  • UK resident, aged 18+
  • Actively seeking individual, family or company PMI
  • No current adviser handling the enquiry (or actively switching)
  • Indicative monthly budget captured
  • Explicit, timestamped marketing & contact consent
  • Valid mobile, email and full postcode

Need a tighter spec — switchers only, family cover only, a minimum budget band? It’s your campaign. We quote against the criteria that fit your advisers.

Example lead payload

first_nameSarah
last_nameOkafor
postcodeSK8 6RT
phone+447700…
emails.okafor@…
cover_typeFamily
budget_band£80–120/mo
existing_coverNo
consent_ts2026-05-29T11:14Z
sourcegoogle · pmi-v2
checked_byLead Tank QA
How we generate them

Paid search, paid social, and our own compliant landing pages.

Google Search

High-intent terms — "private health insurance quote", "family PMI cover" — matched to advice-ready buyers.

Meta & YouTube

Audience and life-event targeting, tested weekly, pointed at consented quote forms.

Owned landing pages

Built and CRO-tested by us, with clear consent language and benefit framing — cleaner data than raw platform forms.

Compliance-aware QA

Phone validation, duplicate detection, consent-receipt capture, and human review where the enquiry warrants it.

Delivery & speed

In your CRM in under 60 seconds.

PMI is a speed-to-lead game — the adviser who calls first usually writes the policy. Our delivery is built around it.

  • Posted live into HubSpot / Salesforce / your webhook
  • Optional SMS or Slack ping to the duty adviser
  • Full consent receipt and source attached to every record
  • Live dashboard with daily volume + qualification rate
  • Reject-and-replace any out-of-spec lead within 7 days
Lead Tank delivery and QA team

"We needed leads we could put in front of compliance without flinching. The consent trail and contact rate are exactly what we were missing from our old supplier."

DirectorUK health insurance brokerage
Private Medical Insurance FAQ

Quick answers, PMI edition.

Yes. Every PMI lead is captured with explicit, timestamped marketing and contact consent, and the consent receipt travels with the record. We run consent-led, GDPR-compliant data capture and can supply documentation on request.

Yes — each lead is sold to one firm only, in one defined territory or audience. No shared or resold data.

Yes. Existing-cover and existing-adviser status are part of the standard qualification spec, and we can tighten to switchers-only if that’s your focus.

Yes — our Booked Appointments model books diary-confirmed slots qualified to your script, ideal for advised PMI sales.

Get started

Need PMI leads your advisers can actually write?

Tell us your target areas and qualification spec. We’ll come back with a price and a delivery plan within one working day.

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